Late last year, Katy Perry fronted a new Dolce & Gabbana campaign, celebrating their latest perfume launch, Devotion. Just short of a few months later (aka now), the collaborative team have released a brand new promotional image of the superstar honouring "the smell of LOVE" for Valentine's Day. And boy do we have thoughts on the glam beauty look worn.
Sharing the pic on Instagram, Katy is shown to be caressing a giant bottle of the fragrance and as delicious as the rosé coloured scent looks (it is a gourmand, after all), we cannot stop staring at Katy's vintage hairstyle.
As shown below, the singer's long raven locks have been gathered to the crown of her head, making for a 60s bouffant updo. The ends of her hair have been curled into tight tendrils that fall effortlessly around her face while her eye-grazing bangs have been swept to the side.
Doesn't she look Old Hollywood gorgeous? It's giving the allure and glamour of Sophia Loren circa 1964.
Making for a 360 beauty moment, this hair look has been paired with a soft blush glam comprising flawless skin, a cool-toned rosy cheek and a subtly overlined nude lip. Voluminous lash extensions make for a bold eye look, though, not one to distract from the star of the show, Katy's updo.
All in all, 'tis a *chef's kiss*.
Oh, and one last thing – Katy, *clears throat in professional telephone voice* can you please spell 'Gabbana'?
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Lia Mappoura (she/her) is the Beauty Writer at Cosmopolitan UK, with over four years of experience reporting across the brand's print, social, video and digital platforms. Lia covers everything from emerging trend analysis to viral celebrity hair and makeup moments, making her an expert at spotting the season’s next big beauty look (before it takes over social media feeds).
In 2025, she was named The Rising Media Star at the Love Perfume Awards with The Perfume Shop, recognised for her outstanding digital fragrance content and for building genuine authority within the space. She is passionate about challenging outdated beauty stereotypes, championing inclusive representation in beauty, and educating readers on the trends, products and conversations shaping the industry today. Follow her on Instagram or find her on LinkedIn.
