Emma Roberts is far from "the soufflé that didn't a-rise" (shout out to the most quotable line in Wild Child), so we were more than ready to listen to her beauty routine to see if we could pick up any tips, but we weren't expecting this.
When it got onto discussing her enviable brows, Emma revealed it was an area she was particularly into, saying; "So now we're gunna do brows – I'm obsessed with my brows, I love to brush my brows." Which is pretty relatable, it's quite soothing really.
But this point is when she whipped out a little mini metallic toothbrush, explaining "Iconic London makes this brow wax and guys... it comes with a gold toothbrush. My eyebrows have their own toothbrush."
And now my eyebrows are screaming neglect, because they want their own golden toothbrush. But I'm pretty committed to my current brow product, so they're going to need to go without.
Though Emma did do a pretty good job of selling the Iconic Silk & Brush, telling fans and followers;"I like this application with the toothbrush and with the wax because it does flake off it doesn't look wet, it just gives them that little brush."
It seems she's come along way since her teens, sharing the most relatable brow growth story (pun intended): "I used to wax them obsessively, like my drivers license photo when I was 17 I literally have two eyebrow arches, like it's just crazy. So I let them grow, I wax them maybe every few months and then I just tweeze and I kind of just, I let the girls be themselves."
We're all just one brow sisterhood. We've lived the same life. And collectively we must band together to refuse to go back to the skinny brow.
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Elena Chabo is Cosmopolitan UK's former beauty writer, working on everything from buzzy celeb news and trending beauty, to sincere first-person reviews and engaging video content for social media. She also creates meatier features and expert-led how-to guides, for print and online. Her passion for Black beauty, textured hair, and the ways beauty interacts with culture, society, identity and relationships, quickly took over her writing career and led her into beauty journalism. Following an MA in Magazine Journalism in 2017, she cut her teeth across various roles at Stylist Magazine, before taking on a Digital Writer role at Good Housekeeping. It was here that beauty took centre stage and she launched and ran the site's first stand-alone beauty section. Remaining at Hearst, she joined the Cosmo beauty team in 2022. Find her on LinkedIn.
