Whether you're a Belieber or not (the fandom name carries over in marriage... I think) you most probably know that Hailey Bieber is a jack of all trades, master of some most and has her finger is just about every pie. One day she could be spilling all the tea on her YouTube channel and the next she could be setting the next big glazed donut nail trend – as Forest Gump once said, her "life is like a box of chocolates, you never know what you're going to get".
Now, Hailey's latest #WorkWin came to us in a series of Instagram pics and in the form of what she, arguably, does best: modelling. Just a few days ago, the model shared a carousel of images from her latest shoot with Sorbet Magazine. And whilst we applaud Hails on yet another CV-worthy achievement, what we can't get over is the hair look.
But enough of my rambles, for Hailey's pic does all the talking:
I mean, the blazin' 40-degree UK heat may not have been enough to get me to the beach but this snap certainly will.
Do you ever wish for beach curls but a beach trip just ain't happening? Well, hairstylist Mara Roszak, who was the brains behind this beach beauty, shared that for the bouncy curls she used the "@rozhair Santa Lucia styling oil as the foundation". So, I guess we, too, can achieve this exact texture and volume but from the comfort of our own homes.
However, if you're in the UK and are looking for something a little more accessible (read: international shipping fees are no fun), then shop some of our favourite hair styling oils here.
BRB, I'm off to replicate this look myself. And if anyone asks, I've just been to the Bahamas, OK?
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Lia Mappoura (she/her) is the Beauty Writer at Cosmopolitan UK, with over four years of experience reporting across the brand's print, social, video and digital platforms. Lia covers everything from emerging trend analysis to viral celebrity hair and makeup moments, making her an expert at spotting the season’s next big beauty look (before it takes over social media feeds).
In 2025, she was named The Rising Media Star at the Love Perfume Awards with The Perfume Shop, recognised for her outstanding digital fragrance content and for building genuine authority within the space. She is passionate about challenging outdated beauty stereotypes, championing inclusive representation in beauty, and educating readers on the trends, products and conversations shaping the industry today. Follow her on Instagram or find her on LinkedIn.
