FIFA World Cup Merch Has No Business Being This Chic — But Here We Are
I’m team whoever has the cutest jersey!
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I consider myself a fairly sporty girl (I watched the Knicks before it was “cool” and won my fantasy football league this year, please clap), but up until last month, I knew next-to-nothing about soccer. When I scored an invite to Team USA’s opening match against Paraguay in Los Angeles, I adopted a “dress for the fan you want to be” mentality—which meant wearing an American flag tank, soccer jersey, and red strappy kitten heels.
And while, sure, I might not know how scoring works (were you guys aware that a team can just…tie!?), at least I got one thing right: the style of it all. SoFi Stadium felt like a fashion show—minus, maybe, the guy who was dressed as Abraham Lincoln or the one fully committed to a Statue of Liberty cosplay. It was a sea of surprisingly chic World Cup fashion.
Attending a game or bar watch party yourself? Keep reading for FIFA World Cup merch worth rocking. And yes, I still included a few eliminated teams. I think I’ve made it pretty clear: we’re here for the aesthetics, not just the standings.
I wore this cutie little Guess Jeans tank (branded with the USA flag) for my own World Cup ‘fit last weekend and it served as the perfect base layer—with just the right amount of team spirit that paired seamlessly with the jersey I inevitably tossed on over it.
I actually ordered this tee for my boyfriend—the real soccer fan in our relationship—but ended up keeping it for myself. If you’re reading this babe, possession is nine-tenths of the law! The oversized fit is exactly what I want from a graphic tee (Abercrombie’s men’s department has the best ones), especially with a little bra tuck and baggy jeans to make it peak tomboy chic.
It’s offish: soccer jerseys have graduated from stadium uniform to a street style essential. The sporty staple has been popping up everywhere, beyond the field and sidelines, and this Cotton On version makes it easy to nail the trend. Pair it with your fave jeans, a flirty mini skirt, or track shorts. And if your World Cup loyalties are divided (or you’re just rooting for everyone to have fun), good news: they’re BOGO half-off right now.
If a jersey or graphic tee is a little too outside your style comfort zone (read: you’re more Posh and less Sporty Spice), this World Cup Snapback is the perfect compromise. You can wear it literally anything in your closet and still score points for team spirit—even if you whip it off the second you exit the stadium.
I was devastated over Brazil’s loss against Norway just because I have this hockey-inspired jersey en route to my mailbox as I type. I will be wearing it nonetheless.
I don’t know when Aeropostale became the GOAT of chic sportswear, but here we are! First their NBA finals merch and now this cropped Messi jersey!? I’m sat—and by that I mean loading up my online cart with styles I never thought I’d need, ya know, as someone who’s watched one full match in her life.
These World Cup USA Track Pants could not possibly be better—and I’m not just saying that because they’re 20% off right now (though that does help their case). Old Navy elevated the sporty staple with intentional detailing, like the subtle lace trim along the sides and streamlined fit.
Now that I’m officially a soccer stan, I’ll be tuning in for the World Cup at every opportunity. And while, yes, part of that agenda is just for the excuse to socialize on weeknights and wear cute themed outfits, can you really blame me when jackets like this exist!?
What did I say about Aero!? They’re killing it, and this FC Barcelona Tube Top is just further evidence of my take. It has a semi-cropped cut that’s so flattering, and removable, adjustable straps if you decide the hit the field yourself and need the extra support!
Wanna remain neutral (so some loser can’t drill you with a misogynistic pop quiz at the stadium)? This team-less red knit jersey is all about the vibes—even though I know you could totally name three players. Pair it with the matching shorts for a cohesive look.
This reconstructed, one-shoulder jersey is everything and more, so naturally, I hit “add to cart” with absolutely zero ties to Spain or Team Barcelona. I don’t even have a Barça-supporting friend or distant cousin I can pretend I’m supporting. My new bandwagon status is all about the aesthetics.
Need a last-minute ‘fit? You can’t go wrong with this oversized tee—which is available for other teams, too. Thanks to Revolve’s speedy-fast 48-hour shipping, it’ll be at your door before you have an “I have nothing to wear” meltdown.
If, like me, you’ve found yourself crushing hard on Messi after Argentina’s World Cup run, you need this ASOS style that’s a step up from the typical baby tee. There’s plenty of room on this bandwagon, hop aboard!
Megan Schaltegger is an NYC-based writer. She loves strong coffee, eating her way through the Manhattan food scene, and her dog, Murray. She promises not to talk about herself in third person IRL.
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