Keeks Reid
Beauty Director
Keeks Reid is the Beauty Director at Cosmopolitan UK. While she loves all things beauty, Keeks is a hair fanatic through and through. She started her career in beauty journalism in 2013 as editorial assistant at Blackhair and Hair magazines working her way to Acting Editor of Blackhair magazine at 23 years old. She spent much of her career working in trade hairdressing media at Hairdressers Journal, Salon International and the British Hairdressing Awards. Which is why she is a regular contributor to Cosmo's Curl Up franchise. Now, alongside her Cosmo work, she presents, creates content on social media and works with a range of beauty companies; from magazines and websites to beauty brands and salons.

Chanel Coco Mademoiselle Crush Absolu perfume review 2026: A sweet, floral twist on the classic luxury scent
A new fave? We think so...

Victoria Beckhamās ārose waterā nails are the most elegant summer nail trend: How to recreate them
Currently manifesting this mani...

18 best concealers to cover dark circles, blemishes and pigmentation 2026 āĀ tried and tested
Thereās one for every skin type, preference and budget

Eczema on Black skin: what it actually looks like and how to treat it according to a dermatologist
Plus, the best products to heal your skin...

15 best M&S perfume dupes that smell like expensive designer fragrances, starting at under £10
We're shook at how similar they smell to some of our favourites...

The Scandi flick is the flattering way to style your bob this summer, as seen at Copenhagen Fashion Week
CPHFW inspiring more than just our wardrobes...

7 mood-boosting orange perfumes that will get you compliments and last all day, zesty scents starting from £10
So very zesty and juicy!

At-home or at the dentist: This is the best, most cost-effective way to whiten your teeth
Here's what really works...

The best bronzer shades for your skin tone to enhance your features, according to makeup artists
It's giving 'lit-from-within'

8 easy-to-recreate summer hairstyles that are chic, low-maintenance and work for all hair types
No hairdressing skills needed!

16 best retinol serums and creams for every skin type āĀ tried and tested with pictures
The skincare ingredient that needs no introduction...

15 of the best lip balms of 2026 to hydrate and protect
Because dry lips = the worst

Thin brows? The 13 best eyebrow pencils that define and fill arches from just Ā£3 ā tried and tested
From sparse to shapely, bb

30 best foundations for every skin type 2026, tried and tested
We've reviewed hundreds of formulas on the market to bring you the best of the best

ghd Sculpt Straightener review: "The best straightener I have ever used in my life"
Is your hair tech calling for another upgrade?

5 best āEnglish lawnā scents that smell like an elegant, summer afternoon and will get you so many compliments
Sexy greens, this way!

"My dehydrated skin usually loves a £100 serum, but this £6.50 one delivered the same plumping results"
My bank account is so happy RN

Espresso nails are trending for summer 2026: 7 expensive-looking mani ideas to inspire your next look
Is it that sweet? I guess so!

Maura Higgins debuts drastic hair transformation, proving the 80s shaggy bob is making a summer comeback
Our hair chameleon strikes again!

9 flattering white nail ideas for summer that suit all skin tones ā from coconut latte to saltwater gloss
The perfect way to complement your tan...

8 best under-eye patches for brightening and depuffing, tried and tested 2026
Keep your cool with these under-eye patches

Uma Jammeh shares the £9.99 beauty staple that keeps her makeup in place all day
"Black beauty feels limitless to me"

The vibrant hair trend for summer that's far from boring and suits all ages, according to expert colourists
Boring hair colour has hit saturation point

rhode pocket bronze review: The summer collection from Hailey Bieber that gets inclusivity right
Ok *this* is a bronzer!

M&S launch 8 new designer-smelling perfumes āĀ these are the 2 that'll get you the most compliments
Gorgeous scent for under £30? Sign us up!

The 3 best new skincare ingredients for firmer, radiant skin this summer ā tried and tested
*adds to routine ASAP*

This is most effective treatment for fixing fine hair and breakage and it starts at just £8
Letās delve beneath the cuticle, shall we?

7 low-maintenance ways to style your bob this summer - from French pins to slick backs, no matter the weather
The rain has nothing on these looks!

The elfin bob is the chic low-maintenance cut making fine hair look fuller ā 7 elegant looks to try now
Cute and chic!

Marc Jacobs Beauty review: What to buy and what to skip from the relaunched makeup range
A reimagined range!

Undereye polynucleotides treatment before and after ā how the treatment can reduce the look of tired eyes
No more crepey-looking skin!

Susan Boyle looks unrecognisable with shocking new blonde bob as the star reveals a 'new era' is coming
'It's Susan Boyle-ing today!'