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27 discontinued Benefit makeup products you totally forgot existed

RIP Moon Beam.

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Benefit discontinued makeup
Cosmopolitan UK

Any long-term Benefit fans will know that they discontinue a hell of a lot of makeup. There are some products like their iconic High Beam which have stood the test of time, but others like Moon Beam, She Laq and Miss Popularity have disappeared altogether. We decided to take a moment to remember our fallen soldiers to bring you this comprehensive list of (almost) every discontinued Benefit makeup product.

1

Non Fiction Liquid Foundation

Discontinued Benefit Makeup
Benefit

A foundation that Benefit promised would "let the real you show through"...as opposed to that imaginary you?

2

Miss Popularity

Benefit Discontinued Makeup - Miss Popularity
Benefit

A precise doe foot applicator highlighter that came in one very bold and very white 'shimmering' shade.

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3

Powderflage

Discontinued Benefit Makeup - Powderflage
Benefit

A pink-toned under-eye setting powder that promised to diffuse fine lines and cover dark circles.

4

10

Discontinued Benefit Makeup - 10 Blush
Benefit

A split pan bronzer and blusher that as pretty as it was, would only work for one skin tone.

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5

Gilded

Discontinued Benefit Makeup - Gilded
Benefit

24 carat gold in a stick apparently/a gold coloured highlighting pencil.

6

Moon Beam

Benefit Discontinued Makeup - Moon Beam
Benefit

Moon Beam was the night version to the iconic High Beam, but sadly High Beam reigned supreme and Moon Beam got relegated to the bin.

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7

She Laq

Discontinued Benefit Makeup - She Laq
Benefit

In the days before gallons of setting spray, She Laq was a makeup sealant that turned your makeup waterproof.

8

Bella Bamba

Benefit Discontinued Makeup - Bella Bamba
Benefit

Described as a 'triple dimension of pink', there was some shock in the office upon the news that one of Benefit's newer boxed blushes is no longer.

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9

Cupid's Bow

Discontinued Benefit Makeup - Cupid's Bow
Benefit

According to Benefit the Cupid's bow was the most provocative part of "your pucker", so of course this double-ended lip liner was a necessity.

10

Bad Gal Plum

Benefit Discontinued Makeup - Bad Gal Plum
Benefit

A plum coloured version of their iconic Bad Gal mascara which tbh we wish they would bring back.

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11

Bathina

Discontinued Benefit Makeup - Bathina
Benefit

A silky, glimmering body balm that promised to add a 'seductive sheen' to even our corned beefy legs.

12

Thrrrob

Discontinued Benefit Makeup -Thrrrob
Benefit

Have you ever wondered what a "turned on" face powder looks like? Well now you know. It's ok, you can thank me later.

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13

Glamazon Facial Bronzing Tint

Benefit Discontinued Makeup - Glamazon
Benefit

A facial bronzing tint that came in a bottle Bet Lynch would have been proud of.

14

You Rebel

Benefit Discontinued Makeup - You Rebel
Benefit

A tinted moisturiser that actually came in pretty hip, millennial packaging.

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15

One Hot Minute

Benefit Discontinued Makeup - One Hot Minute
Benefit

A "sexy-in-seconds" face powder aka a loose bronzer.

16

Georgia

Discontinued Benefit Makeup - Georgia Peach
Benefit

Long before Too Faced's Peaches and Cream collection there was Benefit's Georgia blush, which was both peach coloured and scented.

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17

Talk To The Tan

Discontinued Benefit Makeup - Talk To The Tan
Benefit

A sheer bronze facial tint that caused more accidents for me than Rimmel Sun Shimmer.

18

Play Sticks

Discontinued Benefit Makeup - Play Sticks
Benefit

A quick Google reveals that some fans have never got over the loss of Benefit's stick foundation, and for that we mourn for them.

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19

Flamingo Fancy

Discontinued Benefit Makeup - Flamingo Fancy
Benefit

A shimmering 'body slip' that didn't actually make you stand on one leg.

20

Mr Frosty

Discontinued Benefit Makeup - Mr Frosty
Benefit

A pearly white eye pencil that could be used on the waterline to make you look more away/frosty.

Headshot of Laura Capon
Laura Capon
Former Senior Fashion & Beauty Writer

Laura is a former writer for Cosmopolitan UK, covering everything beauty and fashion related and specialises in makeup, plus-size fashion and the world of YouTube. Her favourite pastime is reminding everyone of that one time she met Charlie Hunnam and Jason Momoa. Please don't ask to see the pictures...

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