It seems we've entered a strange LoveOfHuns multiverse because Kim Kardashian just shared a TikTok video giving herself a 'British school girl' makeover. Yep, you read that right. Meet the SKIMS founder's new alter ego: Kelly Kyle. (P.S. I just made that up but it's fitting, if she were to have grown up in Brum, right?!).
OK, so, ICYMI, Kim has just earned herself the title of 'TikTok Queen' for her hilarious 15-second transformation, in which she gives herself a makeover, sporting what the 'stereotypical' British youth would rock circa 2013.
Whilst lip-syncing to the viral social media diss track 'M to the B' by Millie B (ahh, 2020, what a time to be alive), she starts off by pulling her hair back into a hightop messy bun. And I mean, for me, she's got that part pretty accurate seeing as it's a hairstyle worn on the reg.
She then goes onto makeup – and to say it's dramatic would be an understatement. The blocky 'brows, orange foundation that's two shades too dark for her skin, white cast under eye and concealer lips just speak for themselves, TBH. Just take a look for yourselves:
If you don't know her, she's K to the K.
Like us, fans are also living for this content and have taken to the comments section to leave some hilarious feedback. Read some of our faves below:
Everyone's clicking on...
"WHAT IS HAPPENING"
"Kim Kardashian but make it British"
"The Kategory is UK"
"British Kim unlocked🔓"
"This is North’s influence 100% 😂"
"HAHAHA I JUST KNOW NORTH IS BEHIND THIS DECISION"
"you’re so real for this"
Kim, Kimmy, Keeks, may you keep blessing our feeds in 2023 with this type of hilarious content.
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Lia Mappoura (she/her) is the Beauty Writer at Cosmopolitan UK, with over four years of experience reporting across the brand's print, social, video and digital platforms. Lia covers everything from emerging trend analysis to viral celebrity hair and makeup moments, making her an expert at spotting the season’s next big beauty look (before it takes over social media feeds).
In 2025, she was named The Rising Media Star at the Love Perfume Awards with The Perfume Shop, recognised for her outstanding digital fragrance content and for building genuine authority within the space. She is passionate about challenging outdated beauty stereotypes, championing inclusive representation in beauty, and educating readers on the trends, products and conversations shaping the industry today. Follow her on Instagram or find her on LinkedIn.
