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The 19 best Ann Summers sex toy deals are still live — get them while you can!

Last chance to bag these bangers on Cyber Monday

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ann summers black friday sex toys

There are lots of things we’re grateful to high street classic Ann Summers for: giving us our first foray into the worlds of lingerie and sex toys, bringing the rabbit vibrator over to the UK, and, of course, its regular (banging) sales.

While we can thank the iconic brand for keeping our sale desires satiated throughout the year, we’ll never turn our noses up at another excuse to splash out on pleasure products.

So, good news Ann Summers fans: its Black Friday deals are here. As always, the brand has pulled through with up to 69% on everything on its site, including sex toys, from rabbit, G-spot, and bullet vibes, to a selection of dildos and butt plugs.

Keep reading for our sex writer’s pick of the best in the Ann Summers Black Friday line up — go on, get on with it!

Best Ann Summers sex toy Black Friday deals at a glance


Best Ann Summers Black Friday sex toy deals to shop now

1
Best remote control cock ring

Ann Summers Fusion Remote Control Cock Ring

Fusion Remote Control Cock Ring

Pros

  • The bullet is removable, so you can use it elsewhere on your body too
  • Can try out some power play by handing the remote over to your lover

Cons

  • Battery on the bullet only lasts for one hour

The rumours are true: sex toys do make an excellent addition to your after dark antics, but only if they're not making things more complicated than they need to be.

And often, when you're fiddling around with buttons covered in slippery lube (or other liquids) in the dark, you stop and think 'What the hell am I doing?’.

To avoid that kind of disappointment, this cock ring from Ann Summers comes with a remote control, so all you have to do is remember to keep it somewhere you can see it to ramp up through its three vibration patterns and seven speeds.

2
Best rabbit for G-spot stimulation

Ann Summers Curved G Spot Rampant Rabbit

Curved G Spot Rampant Rabbit

Pros

  • Internal arm is 4.5 inches — perfecto!
  • Easy to grip and fits in the palm of your hand

Cons

  • Ears are little thicker than usual rabbit vibes, which might not be as intense a stimulation as you like

One of our sex writer’s least favourite things about certain rabbit vibrators on the market is that the shaft doesn’t quite reach your G-spot. This means that, instead of employing something that should really be taking all the work out of your orgasm, you need to do shove the toy in and out of you, sacrificing clit stimulation in the process.

Luckily, Ann Summers knows all of our frustrations, and has made this rabbit vibrator with a textured shaft that curves sumptuously towards the G-spot, while the external shaft sends its 10 vibration modes towards your clit.

Both arms are also super flexy, so you can rock against it to feel the internal arm hitting your sweet spot however you like.

3
Best finger vibe

Ann Summers Self Love Finger Stim

Self Love Finger Stim

Pros

  • Small and discreet
  • You don't have to worry about holding anything

Cons

  • We wish it had more speeds than patterns

If you're going for a your-finger-but-better sitch, this vibe slips onto your digits so you can completely switch off. No thinking about holding a toy, remote, or thrusting anything inside you.

Just pure clit stimulation, thanks to the fact its entire length buzzes in three vibration speeds and seven patterns.

You can either rest it against the length of your vulva, or just use the tip for targeted buzzing against your sweet spot. Oh, and if you're feeling crazy, you could even run it over your nipples for some added stimulation on your erogenous zones.

4
Best rabbit cock ring

Ann Summers Rampant Rabbit Vibrating Cock Ring

Rampant Rabbit Vibrating Cock Ring

Pros

  • Stretchy silicone ring
  • The ears provide targeted stimulation
  • Rechargeable

Cons

  • Your partner might be offended you never want to have sex without this ever again

We hope it's not a secret by now that people with vulvas can't orgasm from penetration alone — which is why we're always banging on about clit stimulation.

And this rabbit cock ring has plenty of it. Instead of attaching those dangly clit stimulators to a shaft, this toy has chosen to combine them with a vibrating cock ring, to turn your lover's member into a sex toy.

Both of you will feel its 10 vibration settings, and you'll get an added dose of C-spot sweetness to have you hopping all the way to O-town — or at least just a bloody good time.

5
Best magic wand all-round

Ann Summers Self Love Massage Wand

Self Love Massage Wand
Now 20% Off

Pros

  • Silicone muffles some of the vibration power, so it's ideal for beginners
  • Vibration modes range from a gentle rumble to a powerful pulse
  • Textured head provides pleasant stimulation

Cons

  • Head is flexy but bounces back

Just like Taylor Swift said, the curse on you could be broken by a magic wand. We don't think this was the kind she was talking about but it definitely should've been, because this one will cast its spell on you as soon as it arrives.

Covered in peachy silicone, this wand is smaller than other options on the market.

Completely rechargeable, the wand is buzzes in eight vibration modes and three intensities, and is perfect if you're not ready to graduate to a classic wand vibrator with a plastic head (because um, some of them you can feel on the lowest setting even over your pants).

6
Best thrusting rabbit

Ann Summers Thrusting G-Spot Rampant Rabbit

Thrusting G-Spot Rampant Rabbit

Pros

  • The combo of thrusting and clit vibration is truly a recipe for the best blended orgasms of your life
  • Easy to use thanks to the three buttons
  • Defined tip for added G-spot stimulation

Cons

  • Thrusting might be too much for beginners and those who experience discomfort during sex

We know how to give credit where credit’s due, and if there’s one thing we can be eternally thankful to Ann Summers for, it’s bringing the rampant rabbit over to the UK nearly 30 years ago.

While the brand has a huge selection of rabbit vibrators available, this one is our sex writer’s personal fave — and it’s on sale RN!

As well as the classic rabbit ears that send seven vibration patterns to your C-spot, this rabbit has three thrusting speeds, to stimulate the sensation of penetrative sex during your solo sessions. You can thank us later...

7
Most versatile magic wand

Ann Summers Rechargeable Power Massage Wand Set

Rechargeable Power Massage Wand Set

Pros

  • Easy to switch and clean the different heads
  • Transform your magic wand into whatever you’re feeling that day

Cons

  • It’s pretty big, you won’t be able to hide this one easily

Love the power of a magic wand, but hate that it only does one thing? We get it, the jackhammer-esque vibes on normal magic wands might be pretty life-changing for those who enjoy some pressure against their pleasure spots, but it can be a little disappointing if you can only use it against one of them.

Thankfully, Ann Summers has solved that problem, and it has included three extra removable heads for this rechargeable wand, including one textured massager, one with anal beads, and one with a rabbit shape so that it can be inserted vaginally.

Oh, and if that wasn’t versatile enough for you (okay, demanding!) it comes with eight vibration speeds and a whopping 20 patterns.

8
Best for beginners

Ann Summers Sleek Vibrator

Sleek Vibrator

Pros

  • You choose how you want to play, we love a versatile toy!
  • Amazing value for money

Cons

  • Not the *most* exciting toy, but a great staple

We love a queen that can do both, and this pink pal is just that, making her the perfect companion for beginners.

Coming in at six inches long, this vibe can be used for either internal or external stimulation.

It's completely smooth and pretty thin in girth, if you're not used to penetration, and has a single control button, which makes it easy as pie to switch through its three increasing vibration speeds and seven patterns. Cute!

9
Best thrusting G-spot vibrator

Ann Summers Thrusting G-Spot Vibrator

Thrusting G-Spot Vibrator

Pros

  • Has seven insertable inches (unreal)
  • The silicone feels seriously good quality for the price

Cons

  • Again, probs a bit much for beginners

Is the idea of dual clit and G-spot stimulation a bit too much for you? Or maybe you have a clit vibrator that you’re completely loyal to? We get you, girl, but if you’re looking for an internal toy to add to your roster, we’d suggest this thrusting G-spot vibe.

Essentially the same as the brand’s Thrusting Rabbit, but without the ‘ears’, this pulsing playmate is kitted out with a combo of three vibration speeds, seven patterns, and three thrusting motions, to have you catapulting towards G-spot bliss.

FYI, we’d highly recommend a generous portion of lube with this vibe, as the thrusting can be a bit much otherwise.

10
Best love egg

Ann Summers Sleek Silicone Remote Egg

Sleek Silicone Remote Egg

Pros

  • Easy to control with the remote
  • Has a tail to help you easily pull it out

Cons

  • Not the quietest, so maybe not the best for public play

Sometimes a finger simply doesn't cut it during oral sex, or you get the feeling you're watching your partner do an extremely complicated and sexual version of trying to pat their stomach and rub their head at the same time.

If you're after more powerful, and consistent, blended orgasms during head or foreplay, a love egg can be popped into the vagina to sit against the G-spot.

Hand the remote control over to your lover to add a layer of power play into the mix, and let them surprise you with their choice of its 10 vibration modes.

11
Best strap-on

Ann Summers Beginners Strap on Set

Beginners Strap on Set

Pros

  • Harness is totally adjustable
  • Has a choice of O-rings so you can use your own dildo — or buy a new one maybe...

Cons

  • Getting a strap-on harness on can be a little fiddly — we recommend trying it on before you get down to business to make sure you have your technique down

We’re gonna say it: everyone should have a strap-on in their collection. At least, if you enjoy penetration you should — and no, it doesn’t matter what your sexuality is.

Whether you’re sleeping with someone with a vulva or a penis (or both) a strap-on is a versatile toy that can be used for both G-spot and P-spot stimulation.

Ofc, Ann Summers knows that and we love that it’s created this beginner-friendly kit, decked out with a 5.25 inch dildo, three O-rings, and adjustable harness to get you going on your official WLW or pegging journey.

12
Best crotchless bodysuit

Ann Summers Lace Crotchless Body with Vibrating Bullet

Lace Crotchless Body with Vibrating Bullet

Pros

  • Adjustable straps so suitable for all sizes and shapes
  • Looks and feels good on

Cons

  • You might not want to have your belly button exposed

We're not talking enough about how inconvenient and it can sometimes be to take your underwear off during sex.

Here at Cosmo, we're huge fans of crotchless panties, and if discharge wasn't a factor, we'd be wearing them all the time for a bit of fun.

This bodysuit is not only made of extremely sensual lace, but it features an open crotch for easy access — and, if that wasn't erotic enough for you, it has its own built-in pouch to house a bullet vibrator in.

The vibe it comes with is battery-operated, so if you want to make double sure it won't lose power mid-sesh, we'd recommend using your own rechargeable one, like this.

Oh, and you can get an extra 10% with the code ‘CUFFS10’.

13
Best for triple stimulation

Ann Summers Remote Control 3 Way Vibrator

Remote Control 3 Way Vibrator

Pros

  • G-spot tip pulsates for targeted stimulation
  • 3 inch insertable G-spot shaft and 3.5 inch anal beads are ideal for beginners

Cons

  • Not for everyone

Sometimes you’re in the mood for an orgasm that makes you see stars and lie there flabbergasted for a while afterwards. That’s exactly what this secret weapon will give you, thanks to its triple threat of C-spot, G-spot, and anal stimulation.

All three sections can be separately controlled via the handy dandy remote, and it comes with three motors with 10 vibration modes each.

So what we’re saying is you can have completely customisable blended orgasms, all while rocking away on that curved base. Delish.

14
Most realistic dildo

Ann Summers Mr Harry Real Feel Dildo

Mr Harry Real Feel Dildo

Pros

  • Great length for beginners and aficionados alike
  • Can be used for anal, thanks to the ball base

Cons

  • Realistic dildos aren’t for everyone, we get it

Had enough of ombre, glitter, neon pink? Don’t worry, Ann Summers will always pull through with the realistic dildos, and this is one of its best.

Not only is it covered in realistic veins and textures (just look at that defined tip), but this dildo is also designed to feel like the real thing, as it’s made with soft, real-feel material.

With 6.5 inches, it’s likely bigger than any real penis you’ll find (the average penis size in the UK is 5.2 inches, FYI), and unlike one attached to a person, it comes with a suction cup, so you can attach it to any surface you like.

It even comes in a few different skin tones, if that matters to you.

15
Best butt plug set

Ann Summers 3 Piece Metal Butt Plug

3 Piece Metal Butt Plug

Pros

  • Comes with three plugs to use yourself or share with a partner
  • Metal is easy to clean

Cons

  • It can be frustrating to have to work your way up for full on anal sex, but these will still give you an immense amount of pleasure, promise

We have no doubt that sex ed would ever teach you this, but it’s something (we think) you need to know: you can’t go all-in with full-on penetration the first time you have anal sex.

In fact, if you want to have penetrative anal sex, rather than experiment with some anal sex toys, it can take up to six weeks to stretch the muscles around your anus for safe insertion of a penis or dildo.

How do you start, then? It’s simple: use fingers, anal beads, or small butt plugs to work your way up to schlong size.

This metal butt plug set is ideal for backdoor beginners, as the smallest of the three plugs has an insertable length of just one inch, meaning with plenty of lube you’ll be able to work your way up to the biggest, at 2.25 inches long.

16
Best dual-purpose toy

Ann Summers Dual Wand Massager Vibrator

Dual Wand Massager Vibrator

Pros

  • Flexible head for precise stimulation
  • Four insertable inches makes it perfect for dinner

Cons

  • Not waterproof, unforch :(

We’re living at home for longer, room sizes in the UK’s biggest cities are abysmally small for the rent we’re paying, and (if you’re anything like us) that means less space to store all our stuff.

So we certainly don’t need our pleasure products adding to that, but there’s not just one toy that suits all our pleasure needs. Or... is there?

This toy might look like a mere magic wand, but it actually doubles as a G-spot vibrator, too — and each end is loaded with eight vibration patterns and two speeds for even more options than you could ever need.

17
Best vibrating butt plug

Ann Summers Vibrating Anal Plug

Vibrating Anal Plug

Pros

  • Basically two toys in one
  • Has flared base aplenty

Cons

  • Battery operated, unforch (but it’s included)

Looking for a buzz in your step? Simply slather this silicone butt plug in a dousing of water-based lube before partnered sex or oral, and slide it into your backdoor for a little extra oomph to your orgasms.

Filled with a removable bullet (the toy, not you), you can either use it as a vibrating toy, or not — but if you have 10 vibration modes at your disposal, we say it’s time to use it.

18
Best bullet vibrator

Ann Summers Smooth Ombre 10 Speed Bullet

Smooth Ombre 10 Speed Bullet

Pros

  • J’adore this colour <3
  • Waterproof, despite being...

Cons

  • ...battery operated :(

We’re not going to get into the smorgasbord of ways you can use a bullet vibrator — we’ll leave that to you to figure out. Instead, we’re going to encourage you to invest a mere £8.40 to try out this shiny green bullet, the perfect shade to accompany the no doubt endless romps you’ll be indulging in over the festive season.

It’s powered by three vibration speeds and seven patterns — meaning you can use it for a gentle shimmy against your nipples or a potent pulse against your C-spot.

Just don’t try to put it inside you, because this petite pal could very easily get lost up whatever hole you’re trying to penetrate.

19
Best vibrating cock ring

Ann Summers Textured Silicone Cock Ring

Textured Silicone Cock Ring

Pros

  • The ring has a 1.25 inch diameter but it’s super stretchy
  • Can use the bullet separately to the toy

Cons

  • Vibrations are more buzzy than rumbly, which might be too intense for some

We’ve been ranting about it so much, that we hope it’s not news to you that eight in 10 people with vulvas can’t orgasm from penetration alone. Essentially, that’s why foreplay is so important, people!

If your C-spot needs a little helping hand to edge you towards orgasm, try this cock ring whose clit ‘nub’ is layered with rows of textured tendrils.

The wearer will also get in on the action, as its seven vibration modes in the removable bullet will also ricochet across the stretchy silicone ring, turning their willy into a vibrator of its own.

best ann summers black friday sex toys

What we like about Ann Summers

Here at Cosmo, it’s no secret that we’re fans of legendary sex toy retailer, Ann Summers. Not only is its selection of bedmates constantly expanding, but you can still go into a brick and mortar store to see and feel the products — a rarity when it comes to sex tech!

So of course, we’re always thrilled when we learn its bestselling and latest sex toys have arrived in our mailbox, and our sex writers are hard at work (literally) testing which of its range is best for our readers.

In case you want a BTS into what makes an excellent sex toy (ofc you do), we assess factors like the number of vibration modes, material, size, ergonomics, power and battery time, waterproofness, and added extras like if it comes with a storage bag.

Ann Summers toys constantly live up to the hype, making it into our endless round-ups of our favourite sex toys on the market, but we particularly rate that it stocks its own range, as well as other brands like LELO, Womanizer, ROMP, and Satisfyer.

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Headshot of Honey Wyatt
Honey Wyatt
Senior Sex and Relationships Ecommerce Writer for Cosmopolitan, Women’s Health and Men’s Health

Honey is the Senior Sex and Relationships E-commerce Writer for Cosmopolitan, Women’s Health and Men’s Health. She covers shopping guides and reviews of the best sex toys; deals events — including Amazon Prime Day and Black Friday; and sex, dating, and LGBTQ+ trends.

Her journalism career started in 2020 when she started Sextras, a podcast and digital magazine about sex and relationships. Find Sextras on Spotify or Substack, where she writes and chats about everything from positive masculinity and how to practise sex magic, to why the latest kink or porn category is blowing up.

She has an MA in Magazine Journalism from City, University of London, and previously reported for HR magazine. Her features also appear in Glamour, Refinery29, The Independent, and more.

When she's not asking everyone she meets invasive questions about their sex and dating lives, you'll find Honey singing around her flat, teaching herself a new craft, or working her way through a new '90s/'00s box set with her flatmate.