Try and picture Pete Davidson without his infamous array of tattoos that cover his chest and arms almost entirely. We're not sure we can... The comedian and actor is as well known for his vast inkings as he is for his high-profile dating history. (To remind you, his ex-relationships include some of the biggest A-list names around from an engagement to Ariana Grande to romances with Phoebe Dynevor, Kim Kardashian, EmRata, Kate Beckinsale and most recently, Madelyn Cline).
But, Pete is officially entering a new tattoo-free era. Having previously discussed his mental health and expressed a desire to change his public persona, along with cutting down his time in the make-up chair having his tattoos covered for film projects, he announced back in 2021 that he was starting the process of removing over 200 of his tattoos.
Now, thanks to Reformation, we've got a good look at Pete sans-ink and he looks totally unrecognisable!
Starring in the brand's new campaign as Reformation's Official Boyfriend, Pete can be seen posing shirtless to reveal his bare chest with Ref's newly launched boxer briefs peeking out from the waistband of his low-rise chinos. The latest in a seemingly new product category following the label's expansion into swimwear, sunglasses and jewellery last year.
To give a better look at the women's boxer shorts, Pete can also be seen modelling them solo, paired with a plain white t-shirt.
The boxers are part of a curated limited-edition collection from Reformation that gives new meaning to the phrase ‘boyfriend material.’ Along with the boxers, there's also a classic crewneck sweatshirt emblazoned with either the slogan “official boyfriend” or “official girlfriend” across the chest. Did someone say last-minute Valentine's gift for you and your S.O.?!
Just like Pete, the collection is cute, cosy and plenty playful. Consider us obsessed!
And only a little bit jealous...
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Alexandria Dale is the Digital Fashion Writer at Cosmopolitan UK. Covering everything from the celebrity style moments worth knowing about to the latest fashion news, there’s nothing she loves more than finding a high street dupe of a must-have designer item. As well as discovering new brands, she’s passionate about sustainable fashion and establishing the trends that are actually worth investing in. Having worked in fashion journalism for six years, she has experience at both digital and print publications including Glamour and Ok!


















