It's a myth that you have to pay full price for Apple products. Case in point: Amazon Prime Day is one of the best times of year to scoop up discounted tech — and that always includes Apple gadgets.
Since Prime Day kicked off, I've been seeing record-low prices on AirPods – specifically, 22% off the AirPods Pro 2 and 12% off the latest AirPods 4. It's also a great time to save on smartwatches and tablets, since the Apple Watch Series 10 and iPad Mini are at their lowest prices ever. That said, I was less impressed by the crop of iPad deals which cap at 13% off.
Shop More Prime Day Tech Deals Here
Below, I've rounded up the best Apple deals of Prime Day 2025. Pro tip: because Amazon Prime Day is ending at midnight tonight (!!!) there's no guarantee that these deals will stick around. If you spot a price you like on a gadget you absolutely can't live without, I'd tell ya to shop sooner rather than later – as in right now. If I were you, I'd scoop up the AirPod deals before they inevitably sell out.
Remember, most of these Apple Prime Day deals are *exclusive* to Amazon Prime members. Before you shop, be sure you're signed into your Amazon account so you'll have access to these steep savings. If you don't have an Amazon account yet, you can take advantage of a loophole and start your free 30-day trial to snag this year's discounts at no extra cost.
Amazon Prime Day AirPods Deals
Without a doubt, AirPods are the most impressive Apple deal I'm seeing so far this Prime Day – I'm talking the ultra-popular AirPods Pro 2 and the new AirPods 4 (with and without active noise cancelling) at their lowest prices ever.
Apple AirPods 4 Wireless Earbuds
Amazon Prime Day iPad Deals
I love my iPad so much that I simply cannot recommend it enough. It's way easier to pack than my MacBook and is great for traveling, commuting, and all the things you can't get done on your phone when you don't have your laptop handy.
Plus, they're so thin and lightweight that you'll hardly notice them in your tote. During of Prime Day 2025, you can save up to 13% on a handful of models.
Apple iPad mini (A17 Pro)
Prime Day Apple Watch Deals
Whether you're brand new to the Apple Watch game or you're looking to upgrade from an older model, there's both GPS and GPS+Cellular options on sale right now. Personally, I love my GPS+Cellular watch because it lets me go totally phone-free while out on runs, at the gym, and beyond.
Although the SE model is technically Apple's entry-level wearable, it still packs in an impressive performance, especially when it's on sale for just £185.
![Watch Series 10 [GPS 42mm]](https://hips.hearstapps.com/vader-prod.s3.amazonaws.com/1731013176-61Z8y0y2b0L.jpg?crop=1xw:1.00xh;center,top&resize=980:* "Watch Series 10 [GPS 42mm]")
![Watch SE (2nd Gen) [GPS 40mm]](https://hips.hearstapps.com/vader-prod.s3.amazonaws.com/1728571645-61KgHHYFxNL.jpg?crop=1xw:1.00xh;center,top&resize=980:* "Watch SE (2nd Gen) [GPS 40mm]")
Apple Watch Series 10 GPS + Cellular 42 mm Smartwatch
Prime Day MacBook Deals
If you don't have a MacBook yet, Prime Day is the perfect time to upgrade your laptop. The best deals I'm seeing so far are on the latest MacBook models. Right now, score the 2025 MacBook Air bundled with AppleCare+ at its lowest price ever. And if you want more power, you already know you'll need to invest a 2025 MacBook Pro while it's 13% off.
Apple 2025 MacBook Air 15-inch Laptop
Prime Day Apple Accessories Deals
Once you've upgraded your Apple tech, it's time to shop deals on the brand's range of accessories. Although you can score cases and chargers elsewhere, Apple's in-house options are among the best of the best, from iPad cases with smart wake technology to Apple Pencils that'll help you channel your inner artist when paired with your iPad. And ahead of your summer vacation, you can't go wrong with a pack of AirTags to help keep tabs of all of your valuables.
