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9 cult skincare products that always sell out (and why)
Some of them may surprise you...
As a Beauty Editor I try a lottt of skincare products, every day a new face cream or serum lands on my desk and each one promises to transform my skin, blitz wrinkles, and banish breakouts. Nine times out of ten, it's just a jar full of marketing and empty promises. Sad, but true.
That's why I'm always fascinated by the skincare products people go back to time and time again, for a moisturiser or serum to earn loyalty it has to be a winner. With that in mind I decided to reach out to one of the UK's biggest beauty retailers, FeelUnique, to find out which - out of the 1000's of skincare products they sell - are the most popular, the ones they struggle to keep in stock. Intrigued? Here are they are...The 9 best-selling skincare products.
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9. FOREO LUNA Mini 2 Facial Cleansing Brush in Pearl Pink, £119
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Forget everything you thought you knew about cleansing brushes, FOREO has soft silicone bristles that are hypoallergenic, body-safe and non-porous, which means they're easy to clean and resistant to bacteria build-up (they're also 35x more hygienic than nylon cleansing brushes). No wonder this facial cleansing brush is a best-seller...
8. FILORGA Meso-Mask, £42
At number 8, this face mask has built up a serious following thanks to it's skin-smoothing powers. The clever formula helps to improve skin density - which can help the complexion look plump and glowy. Reviewers say it makes an 'instant difference', leaving skin looking 'younger and healthier' after the first use.
7. Embryolisse Lait-Crème Concentré, £20
This French pharmacy buy went from being the beauty industry's best kept skincare secret, to the ultimate crowd pleaser, hence it's number 7 spot. The moisturiser is ultra-nourishing and safe for sensitive complexions, win, win.
6. Filorga Optim-Eyes, £40
When it comes to the best eye cream, we've tried some of the finest formulas out there, but this is one we always come back to - and it appears the internet agrees with us. Yup, Filorga's Optim-Eyes was the best-selling eye cream on FeelUnique this past year, and came in at number 6 on the skincare best-seller list. The hyaluronic acid formula works a treat for giving dry, dull, tired eyes a shot of hydration.
5. Philosophy purity cleanser for face & eyes, £19
In the market for a new face cleanser? The internet is obsessed with Philosophy's award-winning formula. The 3-in-1 face wash cleans stubborn makeup, tones the skin and gives light hydration.
4. Caudalie Vinexpert Dietary Supplement for Skin, £16
Designed to help with 'tired, dull skin lacking vitality, wrinkles, fine lines and skin showing signs of dryness', these capsules have built up a cult following. Take them alongside your skincare routine and studies show they can give a '48% reduction in wrinkles, and a redensification of the dermis'.
3. Sarah Chapman Skinesis Overnight Facial, £53.90
Number 3 is no surprise to us... Sarah Chapman's Skinesis Overnight Facial has a cult following and can be seen everywhere from backstage at Fashion Week to the Instagram feeds of Editors and Bloggers across the globe. The blend of essential oils plus vitamin E, A and C make it a treat for reviving skin overnight.
2. BIOEFFECT EGF Cellular Activating Serum, £125
Coming in at second place, you only need two drops of super-potent serum that claims to 'improve skin tone and visible reduce lines, blemishes and dark circles under the eyes'.
It works by boosting cell turnover, and was invented by Nobel Prize-winning scientist, Stanley Cohen. The clever formula contains only nine ingredients and there's no fragrance, colours or preservatives.
1. Emma Hardie Amazing Face Moringa Cleansing Balm, £47
Meet the number one best-selling skincare product on FeelUnique over the past year...
This skin conditioning cleanser is holy grail for a reason. Not only do the rich oils in the formula dissolve makeup, but they also work wonders on soothing and nourishing dryness. You only need a teeny tiny bit so this massive jar will last forever.
Victoria Jowett is an award-winning journalist and the former Beauty Director at Cosmopolitan UK. She was named one of PPA’s 30 Under 30 for her work in beauty journalism and oversees the skincare, hair, makeup and fragrance content across all of Cosmopolitan’s platforms. She's worked in the beauty industry for over 13 years (and tested 1000s of products), making her an expert when it comes to recommending beauty brands that truly work. Having started her career working weekends on a makeup counter, Victoria began interning at the likes of AnOther and IDOL magazine, before landing her first Beauty Writer job at weekly fashion magazine, LOOK. Joining Cosmopolitan in 2016, Victoria has always remained a beauty fanatic and has been lucky enough to interview everyone from Britney Spears to Kourtney Kardashian about their beauty routines. Follow her on LinkedIn.
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