When it comes to carving out some of that elusive self-care time, the right products really can make all of the difference. Whether you’re chasing perfectly styled hair that lasts, or you’re after a glowing, hydrated complexion, there are so many incredibly effective new products available that’ll help you seriously elevate your routine time and time again. And that’s exactly where Shark’s portfolio of beauty tech comes in.

Designed to deliver noticeable results with minimal effort, Shark Beauty’s hair and skincare products strike the perfect balance between innovation, efficacy and price point – and believe us when we tell you that we’ve never met a tool we didn’t love. Chances are you’re already well aware of the bestselling FlexStyle, but did you know there’s a whole host of other products that are just as good? No? Well let us introduce you to just a few of them – plus the brand has recently launched into the skincare category and we couldn’t be more excited about it.

Here’s what you need to know about the diverse world of Shark Beauty products, which are created with all hair and skin types in mind in order to ensure you’re able to achieve salon quality results and experiences from home. You’re welcome.

Shark SpeedStyle Pro Flex 4-in-1 High-Velocity Hair Dryer

Shark Beauty SpeedStyle Pro FLEX 4-in-1 High-Velocity Hair Dryer System

SpeedStyle Pro FLEX 4-in-1 High-Velocity Hair Dryer System

Without a doubt one of the most effective – yet lightweight – hair dryers that we’ve tried. Incredibly powerful, it has a folding handle which makes it ideal for compact storage (small city flats, we’re looking at you) as well as a brand new Scalp Shield Mode, which helps protect new hair growth from extreme heat. The dryer comes complete with four styling attachments designed to suit all hair types, from the frizz-fighting finishing tool and the quick smooth brush to a turbo concentrator and diffuser, it makes drying your hair quicker and easier than ever before.

Shark FlexFusion Straight 5-in-1 Air Styler & Dryer & Ceramic Straightener

Shark Beauty FlexFusion Straight 5-in-1 Air Styler & Dryer & Ceramic Straightener

FlexFusion Straight 5-in-1 Air Styler & Dryer & Ceramic Straightener

Never before have we seen a multi-styler hair tool that comes with a straightener attachment, but that’s exactly what the FlexFusion has and we love Shark for creating it. Not only is this tool able to take your hair from wet-to-styled, but it also promises no heat damage thanks to its clever tech. As well as the straightening attachment, it also comes with four other options including an oval fusion brush, 32mm auto-wrap curlers, a styling concentrator and a curl-defining diffuser so there really is something for every hair type and styling preference. Plus, it also has Scalp Shield Mode so you can protect new hair growth from being exposed to extreme temperatures while drying it.

Shark FlexStyle 5-in-1 Air Styler & Hair Dryer

Shark Beauty FlexStyle 5-in-1 Air Styler & Hair Dryer

FlexStyle 5-in-1 Air Styler & Hair Dryer

The original Shark styling tool, the one that changed the game, the FlexStyle allows you to style your hair while drying it – all without causing heat damage. It rotates from dryer to styler in one swift motion, promising to transform your routine (whilst probably making you wonder why it took you so long to invest in one). Not only does it work on all hair types, but there’s also five different ways to style your hair with it: curl, straighten, volumise, smooth and define, which comes thanks to the various attachments. Believe us when we tell you this’ll give your hair more smoothness and shine and less frizz and flyaways.

Shark SmoothStyle Hot Brush & Smoothing Comb

Shark Beauty SmoothStyle Hot Brush & Smoothing Comb with Storage Bag HT212UK

SmoothStyle Hot Brush & Smoothing Comb with Storage Bag HT212UK

If you’re the sort of person who opts for a bouncy blow-dry style, then this all-in-one smoothing hot brush could be the one for you. Suitable for using on both wet and dry hair, you can style and add volume with no heat damage, or you can shape second (or third) day hair without causing unwanted frizz. The brush also has an integrated smoothing comb to ensure smooth hair that maintains both shape and movement – there’s not much not to love about it if you ask us.

Shark CryoGlow Under-Eye Cooling & LED Anti-Ageing & Blemish Repair Mask

Shark Beauty CryoGlow Under-Eye Cooling & LED Anti-Ageing & Blemish Repair Mask

CryoGlow Under-Eye Cooling & LED Anti-Ageing & Blemish Repair Mask

The newest addition to the Shark Beauty family, it’s also the brand’s first foray into the world of skincare. The CryoGlow mask combines clever under-eye cooling with an LED mask, using a combination of red and blue LED lights as well as infrared technology to help achieve powerful results at home. The mask itself has four modes: ‘better ageing’ to target fine lines and wrinkles over time, ‘blemish repair’ to reduce the appearance of textured, uneven skin (our favourite setting, not just because it only takes eight minutes to complete), ‘skin sustain’ to boost brightness and maintain results, and ‘under eye cooling’ which helps soothe and depuff the under-eye area using InstaChill Cold Technology (which can also be used alongside the other modes).

So there we have it: five of the standout Shark Beauty products we reckon will enhance your skin and hair routines right from the first use.

Headshot of Lucy Partington
Lucy Partington
Freelance Beauty Editor

 Lucy Partington (also known as LP or Lucy P) is a freelance beauty journalist. She started her career as Cosmo’s beauty assistant 12 years ago and has since written for titles including Stylist, ELLE, Red and British Vogue. She’s a big fan of sunscreen (and skincare in general), loves a strong brow and is constantly on the hunt for the glowiest, most long lasting foundation of them all.