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8 viral Aldi perfume dupes that will save you £100s on luxury scents, tested and reviewed
And they smell far from cheap
After years of refusing to try perfume ‘dupes,’ I’ve lately come around more. I love fragrance, and some of my all-time favourites are luxury buys, but I also acknowledge that given the ongoing cost of living crisis and concerning inflation rates, forking out hundreds of pounds for a scent just isn’t always realistic currently. With affordable alternatives, however, that doesn’t always mean you have to go without. Supermarket brands such as Aldi and Lidl offer interesting substitutes for a fraction of the price.
The brand is known for its ‘Special Buys,’ which are only in stores for a short period of time. When it comes to its perfume line-up, there have been plenty of these, from Le Labo to Maison Francis Kurkdjian copies. Aldi also has a year-round permanent collection, which you’ll likely recognise as the line that features the famed Jo Malone London dupes. I tried a range of the perfumes to make sense of Aldi’s dupes, offering honest reviews and opinions along the way. Note that every scent featured is (or will be in the near future) available in-store.

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