Gen Z may be viralising the fox eye makeup trend with social media video tutorials galore, but one celebrity who paved the way for its newfound popularity? Catherine Zeta-Jones, who arguably coined the look in the early 90s. Trend-setter, much?!
Earlier this week [30 July], Catherine attended the global premiere of Wednesday season 2 part 1, alongside a number of A-list co-stars; everyone from Joanna Lumley to Jenna Ortega was in attendance. Of course, individually, the actors looked incredible, but one thing that they cosigned was gothic, vampiric glam. I mean, hello Wednesday!
Catherine's makeup look, however, was one that stood out for its sultry fox-eye feel. Would you just look at that purple-toned lip and smoky – yet very much lifed – eyeshadow? *Chef's kiss*
The actor's look is reminiscent of "fox eye" makeup, a beauty trend that aims to create an elongated, lifted, and almond-shaped eye appearance – similar to the natural eye shape of a fox. It gives a more sultry, feline look, and celebrities, including Bella Hadid and Kendall Jenner, have both been at the forefront of it on social media.
That said, Catherine has long been wearing eye makeup in an upward and outward style. Just look at her in her 'For All Time' music video, 1992.
Simply stunning.
Everyone's clicking on...
Fox eyes aside, as mentioned, Catherine was one of many celebrities in attendance at the Wednesday premiere and to no surprise, they all went above and beyond in the gothic glam department. See a few of our fave dark and sultry hair and makeup looks below:
Emma Myers
Joy Sunday
Jenna Ortega
Joanna Lumley
Could this be thee makeup trend to carry us through to autumn/winter 2025? Only time will tell...
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Lia Mappoura (she/her) is the Beauty Writer at Cosmopolitan UK, with over four years of experience reporting across the brand's print, social, video and digital platforms. Lia covers everything from emerging trend analysis to viral celebrity hair and makeup moments, making her an expert at spotting the season’s next big beauty look (before it takes over social media feeds).
In 2025, she was named The Rising Media Star at the Love Perfume Awards with The Perfume Shop, recognised for her outstanding digital fragrance content and for building genuine authority within the space. She is passionate about challenging outdated beauty stereotypes, championing inclusive representation in beauty, and educating readers on the trends, products and conversations shaping the industry today. Follow her on Instagram or find her on LinkedIn.


















