70+ TikTok-Viral Deals to Shop at Amazon RN, Curated by Chronically Online Editors
From #BookTok reads to Korean skincare, starting at $6.
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One thing about me? I'm pretty much always scrolling on TikTok (don't ask about my screen time), which means that I have my finger on the pulse of the app's latest viral products du jour. And as a shopping editor who tracks Amazon deals for a living, I know that the only thing better than discovering a new life-changing product is finding it on sale. Our editors have been keeping a running list of all the best viral finds we can't live without since the TikTok's inception, and tons of them are on sale ahead of Presidents Day—lucky you!
As shopping editors, we spend all day in search of truly buzz-worthy products, so it's safe to say we know what we're talking about here. We're officially dubbing these items the best TikTok-viral deals available right now. We've included fashion essentials straight from our FYP, nearly every skincare craze, genius travel hacks, and even #BookTok must-reads. Basically, you can consider this story your very own Cosmo editor-curated TikTok Shop—but shop with haste, because deals, like trends, come and go!
Best Deal
TikTok (and Cosmo's beauty team) can't get enough of Biodance's collagen-enriched sheet masks. "This mask gives my skin an outrageous glow after I sleep with it—it's also already cut into two pieces so it fits perfectly on my face which I love so much," says beauty editor Beth Gillette.
Not only are these Adidas sneakers versatile (as in, they go with literally everything), but reviewers say they're ridiculously comfortable and great for all-day wear. Pair them with jeans, dresses, skirts—whatever your little heart desires.
TikTok can't stop raving about how deliciously sweet and candy-like this perfume smells, with a blend of heliotrope, vanilla, and tropical fruits. Reviewers say that it's long-lasting and a go-to for date nights, and it can be yours for just $20.
TikTok's hack for keeping your step count up—even throughout the freezing winter months? A walking pad, like this on-sale pick. It's equipped with a folding handle, so you can stream your latest Netflix obsession during your workout.
Currently the #1 facial exfoliator on Amazon, JiYu's toning polish pads are taking the internet by storm with its niacinamide, peptide, and snail mucin-infused formula. Thousands of rave reviewers praise their ability to improve skin's texture without causing redness or irritation.
Whether you're in need of a gym bag, a work tote, or a personal item for your next flight, consider this popular Bagsmart pick. It's earned thousands of five-star ratings for its lightweight feel and convenient pockets, including a padded laptop sleeve.
"I’ve surprised myself with how much I enjoy using the Wavytalk thermal brush and how often I have been reaching for it in recent weeks," said Contributing Editor Sam Neibart in her review of this viral brush. "It can style my whole head of hair very quickly and almost mindlessly while giving a more intentional, chic look to otherwise blah, flat hair."
Top up your candle collection with this steeply discounted pick from Yankee Candle. It's got notes of vanilla, sandalwood, and amber silk for a sophisticated, subtly sweet scent.
Olaplex's TikTok-adored line of hair care hardly needs an introduction—it's renowned for its ability to revive damaged hair. (And it's a Cosmo editor favorite, no less.) Right now, you can score a rare deal on this strengthening treatment.
Yep, this iconic French pharmacy staple is on sale for under $15 right now. Our editors love how seamlessly it removes makeup and impurities, while leaving skin quenched and hydrated.
I've been seeing this style of scuba-neck half-zip all over my FYP these days, and I love how it feels a little more elevated than your run-of-the-mill hoodie. Its slightly cropped silhouette prevents your cozy 'fit from losing its shape.
If you want to achieve the fluffiest, most glamorous blowout of your life, do yourself a favor and invest in this T3 air styler—AKA our editors' favorite Dyson alternative. I have long, thick, unruly hair, and it's truly unmatched at taming my frizz without causing split ends.
Levi's have been viral since way before TikTok, thanks to the brand's wide variety of trendy and timeless jeans. I'm partial to this pair, which has a baggy leg and fitted waist that shoppers claim is ideal for shoppers with wider hips.
Planning a bachelorette party anytime soon? TikTokers have been taking to the app to show off how they DIY some incredible signage, invitations, decals, stickers, and more using the Cricut. You can even use it for calligraphy!
Name a more viral brand than Sol de Janeiro and their Brazilian Bum Bum Cream. I'll wait! This would make a great holiday gift, too.
You know her and you love her—the Laneige Lip Sleeping Mask. It's a great time to stock up on more heavy-duty lip products during the colder months.
Every cool girl on TikTok is using a digital camera to achieve Insta-worthy photos, and this under-$50 model is a great entry-level pick. Reviewers say it's easy to use, so don't worry if you don't have photography experience.
Your feet will feel nice and toasty in these influencer-approved platform slippers. Featuring a snuggly faux fur lining, the viral kicks are equipped with a slip-resistant platform sole so you can wear them in and out of the house. Pro tip: They look adorable styled with flared leggings.
Once or twice a year, I'll fall down a TikTok gua sha rabbit hole. It's crazy to see the lymphatic drainage and depuffing happen right before your eyes—and these tools cost less than a latte.
Being able to sit cross-legged in your desk chair is a total gamechanger. This armless chair went viral for that very reason, and now you can snag one for just $60.
Lauren Gruber is an commerce editor at Hearst Magazines, where she writes for publications like Good Housekeeping, Cosmopolitan, Prevention, Country Living, House Beautiful, and more. She has over four years of professional experience covering a variety of lifestyle topics from home to fashion, with an advanced background in beauty and fragrance. When she’s not researching the most worthy Prime Day deals or hands-on testing all the latest perfume launches, Lauren is probably hanging out with her cat Serafina or flexing her AMC A-List membership at the movie theater. You can find her previous work at Entertainment Tonight, Shop TODAY, USA Today, Self Magazine, L’Officiel USA, V Magazine, and Modern Luxury Media.
Hannah is the Shopping Editor at Cosmopolitan, covering all things from chic home decor to trendy fashion finds, TikTok products that are actually worth your $$$, and the perfect gift to buy for your boyfriend's mom. She previously wrote for Seventeen and CR Fashion Book. Follow her on Instagram for hot takes on red carpet fashion and pictures of her office outfits that nobody asked for.
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