Let’s be honest—when’s the last time you saw the word “sale” around anything wedding-related? Yeah, the industry notorious for upcharging and draining a couple’s bank accounts running a really, really good sale? Hahaha, that’s a good one. But you read Cosmo because you KNOW we’ve got the scoop on sales that actually matter, so if you're anticipating an engagement, let me be the first to tell you that there are some splashy sales worth browsing this Cyber Week.

And if you’ve been eyeing a shiny little (or not so little) diamond ring recently, I’m just poking my head in very nonchalantly to let you know that fine jewelry brand James Allen is offering 40% off their entire site for a limited time only. I'm talking about saving thousands of dollars on any type of engagement ring, wedding band, diamond necklace, or gold jewelry piece you could possibly think of. No! Big! Deal!

some standout rings that we L-O-V-E
14K Yellow Gold Three Stone Emerald and Pavé Set Diamond Engagement Ring
James Allen 14K Yellow Gold Three Stone Emerald and Pavé Set Diamond Engagement Ring
14K Yellow Gold Seven Stone Emerald Cut Lab Grown Diamond Anniversary Ring
James Allen 14K Yellow Gold Seven Stone Emerald Cut Lab Grown Diamond Anniversary Ring
14K White Gold Tapered Baguette Three Stone Diamond Engagement Ring
James Allen 14K White Gold Tapered Baguette Three Stone Diamond Engagement Ring
Now 23% Off
14K White Gold Pavé Halo Diamond Engagement Ring
James Allen 14K White Gold Pavé Halo Diamond Engagement Ring
14K Yellow Gold Double Row Emerald Cut Diamond Ring
James Allen 14K Yellow Gold Double Row Emerald Cut Diamond Ring
Now 40% Off
14K White Gold Graduated Halo Diamond Engagement Ring
James Allen 14K White Gold Graduated Halo Diamond Engagement Ring
Now 83% Off

Seriously, my jaw dropped when I saw their Black Friday sale. Like, I'm sorry, when are you ever going to get this much of a discount on an engagement ring?! They're also offering this discount on some great wedding bands, if you happen to be in the market for one (or two) of those.

I mean... texting this article to your partner as a hint this holiday season couldn't hurt (a strategy second only to whispering “engagement ring, engagement ring, engagement ring” into their phone so that James Allen ads start popping up between IG stories). Think of all the money they'll save!!

some wedding band options...
14K Yellow and White Gold 6MM Grooved Band
James Allen 14K Yellow and White Gold 6MM Grooved Band
Now 40% Off
14K Yellow Gold 4.5mm Polished Round Edge Band
James Allen 14K Yellow Gold 4.5mm Polished Round Edge Band
Now 35% Off
14K Yellow Gold Sleek Accent Diamond Ring
James Allen 14K Yellow Gold Sleek Accent Diamond Ring
Now 10% Off

Just to clarify—if you’re using James Allen's customization option and designing a diamond ring where you’re picking out a big ol’ rock, the 40% off discount applies to the band and setting but not the diamond itself. That’s still a killer deal, TBH. James Allen also offers plenty of pre-designed diamond wedding bands and eternity bands (both natural and lab-grown) that would be gorgeous as non-traditional engagement rings.

And last but not least, you can score that same sweet deal on James Allen's range of fine jewelry that has nothing to do with weddings or marriage—they have plenty of gold pieces and chic necklaces that totally deserve a spot on your holiday wishlist.

other types of jewelry are on sale, too!
14K Yellow Gold Classic Heart Pendant Necklace with Diamond
James Allen 14K Yellow Gold Classic Heart Pendant Necklace with Diamond
Now 39% Off
14K Yellow Gold Emerald Cut Lab-Grown Diamond Earrings
James Allen 14K Yellow Gold Emerald Cut Lab-Grown Diamond Earrings
Now 40% Off
14K Yellow Gold Reversible Teddy Bear Mother of Pearl Necklace
James Allen 14K Yellow Gold Reversible Teddy Bear Mother of Pearl Necklace
Now 20% Off
14K Yellow Gold Bezel Lab Grown Diamond Ring
James Allen 14K Yellow Gold Bezel Lab Grown Diamond Ring
Now 25% Off
14K Yellow Gold Lab-Grown Diamond Stud Earrings
James Allen 14K Yellow Gold Lab-Grown Diamond Stud Earrings
Now 40% Off
14K Yellow Gold Large Initial Necklace
James Allen 14K Yellow Gold Large Initial Necklace
Headshot of Hannah Oh
Hannah Oh
Shopping Editor

Hannah is the Shopping Editor at Cosmopolitan, covering all things from chic home decor to trendy fashion finds, TikTok products that are actually worth your $$$, and the perfect gift to buy for your boyfriend's mom. She previously wrote for Seventeen and CR Fashion Book. Follow her on Instagram for hot takes on red carpet fashion and pictures of her office outfits that nobody asked for.