Hey, you. This is all about you. Yup, you! Because voting is officially open for Cosmopolitan's 2025 Readers' Choice Awards. It's officially time to sing the praises of your holy grail products in the survey here. By participating in the survey, you’ll be able to cast your vote for your all-time favorite beauty brands, products, and tools across more than 100 different categories.

The final list of winning products and brands will be able to proudly display the Cosmopolitan Readers’ Choice Beauty Awards seal, aka your (oh, hiii, beauty-obsessed readers) official stamp of approval. All the details on how to obtain the seal will be available once the winners are announced. Now, let your beauty voice be heard—go vote!

cosmo 2025 readers' choice beauty awards

How It Works

  1. Take this survey before June 1 and vote for all your go-to face, body, hair, makeup, nail, and fragrance products—there are literally hundreds of options to choose from.
  2. Brag about all your favorites in the comments sections of the survey. And if one of your faves isn’t on the list? Don’t worry, you can nominate your own picks in the survey comments sections too.
  3. Keep an eye out for the final list of winners dropping in early September on cosmopolitan.com. 👀

One more thing! If you’re a beauty brand that has been nominated in one of the categories above, don’t forget to click here to download our “Vote Now” seal and encourage your community to take our 2025 Readers’ Choice Beauty Award survey for a chance to take home the top prize.

        Headshot of Lauren Balsamo
        Lauren Balsamo
        Beauty Director

        Lauren Balsamo is the beauty director at Cosmopolitan where she writes, edits, and produces all types of beauty content—from product reviews to personal essays and trend reports. She has covered beauty for more than a decade at Cosmopolitan. Follow her on Instagram