Let's call it: A small flat iron is one of our favorite beauty tools for a quick hair fix—and when we asked you, Cosmo readers, for your go-to, this CHI original ceramic 1-inch earned enough love to be crowned the Best Hair Straightener in our 2024 Reader's Choice Beauty Awards. Our editors also named it the best hair straightener. Period.
If you haven't had the absolute pleasure of trying it, you'll want to add one to cart ASAP—because it's 50% off on Amazon rn!
The reason the CHI is so beloved is simple, really: It's an easy-to-use, no-fuss, durable device that heats up quickly. As one Cosmo editor puts it: "Working in the beauty industry, I've tested more hair tools than I can even count—but what do I reach for every morning? This cute CHI hair straightener I bought six whole years ago."
In other words, this flat iron is a dependable workhorse. And while it may not have the typical bells and whistles (like automatic shut-off), the floating ceramic plates heat evenly and are designed to not snag your hair. Sweet.
Another feature we all love around here is the round barrel, which lets you create fun flips or bouncy curls when you want to switch up your look. According to reviews, this CHI flat iron works well on all hair types, too, whether you have straight and thin hair or thick and curly.
Grab one while it's on sale (just under $50) and see what all the fuss is about!
Pair the CHI Flat Iron with these products:
CHI Silk Infusion Leave-In Reconstructing Treatment
CHI Helmet Head Extra Firm Hairspray
Jessica is a commerce editor at Hearst Magazines, where she writes for Good Housekeeping, Esquire, House Beautiful, Country Living, Cosmopolitan, Elle, Elle Decor, Town & Country, Harper's Bazaar, and Prevention. With more than 15 years of experience, she tests and reports on useful, unique, and trending products—everything from baby gear to home decor to power tools—and tracks the best sales in the lifestyle and tech spaces.
