It’s hard to come by handbags that are both 1) celebrity-approved and 2) affordable, but just like the It Girl-beloved bag brand Aupen, Freja creates styles that are both luxurious and accessible. Worn by celebrity fashion girlies like Hailey Bieber, Katie Holmes, Gabrielle Union, Lily James, Simone Ashley, and Jennifer Lawrence, to just name a few, the under-$400 handbag brand is seriously chic—and best of all, they’re having a rare sale right now for Black Friday/Cyber Monday.

Starting today, you can score up to 30 percent (!!) on Freja’s website with its tiered discount, which gets you a 25 percent discount off the purchase of one item OR a 30 percent discount when you buy two or more items. Meaning: Simone Ashley and Lily James’ $298 Mercer Bag (which comes in three shades) is going for as low as $209 right now.

celebrity sightings: day 12 the 78th annual cannes film festival
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Also on sale: the cult-fave Caroline Bag frequently worn by Hailey Bieber and Katie Holmes. Available in four colors and usually retailing for $268, it can now be yours for $188. Sold!

west hollywood, ca justin and hailey bieber were spotted stepping out for a casual sushi dinner at sushi park in los angeles. the couple kept it stylish yet relaxed, with hailey in a chic beige jacket and justin in an oversized white shirt while taking a phone call. the pair, known for their love of fine dining, appeared to be enjoying their evening together, maintaining their signature cool and understated presence. pictured: justin bieber, hailey bieber backgrid usa 21 march 2025 usa: +1 310 798 9111 / usasales@backgrid.com uk: +44 208 344 2007 / uksales@backgrid.com *uk clients pictures containing children please pixelate face prior to publication*
BUFR, RAAK, GEVA, SOVE

Oh, and let’s not forget Gabrielle Union and Jennifer Lawrence’s Mini Chrystie Bag, which comes in six cute hues and usually costs $268—but, again, can be yours for less than $200 for a limited time only.

celebrity sightings in new york city april 28, 2024
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Logo-covered, expensive designer bags may be the first thing to come to mind when you hear the words “It bag,” but Freja’s celeb-loved designs are minimal, understated, and waaaay more affordable than your average designer splurge—with its core bags ranging from $198 to $398 (and that’s before the BFCM sale!!).

The NYC-based brand only launched back in February 2020, but it’s already become a celeb favorite thanks to its durable, low-maintenance vegan ultrafiber leather fabric (which looks just like the real thing). And while the prices are already decent in terms of celebrity-approved accessories, you should really take advantage of this rare sale. Brb, starting my holiday shopping now!!