In case you’re wondering (which you are if you ended up here 👋), Doja Cat is a millionaire who’s legit been making money since she was a teenager dropping music on SoundCloud. After signing a record deal at just 17 while the rest of us (me) were making $5 per week mowing neighbors’s lawns, the singer released multiple chart-topping albums and had several songs go absolutely viral on TikTok. Obviously, though, no song hit it bigger than “Say So,” Doja Cat’s first Top 10 single on the Hot 100 list, which earned her multiple (!!) Grammy nominations.
The success of “Say So” was already enough to make the Grammy-winner (!!) a millionaire, but now she’s out here releasing hit after hit—including major collaborations with artists like Nicki Minaj, SZA, Ariana Grande, and Saweetie—and on soundtracks for major feature films.
Now let’s get into the $$$ of it all.
Doja Cat Earned $25 Million in 2021 Alone
In 2021, Doja was literally everywhere—like, it was impossible to not hear her songs on TikTok, the radio, and even in TV shows and movies. And apparently, her efforts paid off. According to Vibe’s list of 2021’s top hip-hop earners, Doja Cat earned a whooping $25 million thanks to a “thriving international presence and partnerships with brands from Pepsi to CandyCrush.”
Speaking of which...
She Loves a Brand Deal
The Grammy winner has also collaborated with everyone from clothing retailer like PrettyLittleThing to beauty brand like BH Cosmetics, which likely earned her a decent chunk of change. Other partnerships include deals with JBL, Adidas, Sketchers, and—of course—Taco Bell.
Side note: Still obsessed with the custom Adidas Samba heels Doja wore for her FIFA Club World Cup Final Halftime Show.
Her Music Earns Big Bucks
With four studio albums under her belt—and another, Vie, on the way!—Doja has a pretty impressive catalog...and you better believe it’s earned her an impressive stack of cash.
For instance: Her most recent album, Scarlet, debuted at number four on the Billboard 200, and by June 2024, it sold over 1 million total units. What’s more is that, six months later, sales of the album rose by more than 6,500 percent in the span of only a few days after its was released on vinyl.
That was followed by the Scarlet Tour, which earned over $46 million in revenue from 31 shows, making it the second-highest-grossing tour of all time by a female rapper (she was beat out by Nicki Minaj’s Pink Friday 2 Tour). Basically, Doja was raking in $1.75 million (!!) per show.
I can only imagine how much the Ma Vie World Tour is going to bring in!
So What Is Doja Cat’s Net Worth, Exactly?
That’d be $16 million as of April 2025, according to Celebrity Net Worth. It’s possible this number hasn’t been updated with 2024’s full earnings in mind, but it’s actually common for there to be a pretty big discrepancy between net worth and earned income thanks to taxes, overhead, and massive expenses that come with being famous (think security, private planes, staff, etc.).
Either way, Doja Cat’s net worth has definitely increased because back in September 2021, Celebrity Net Worth estimated her assets were more like $4 million, and in 2022, that number doubled to $8 million.
Congrats on all the money, Doja Cat! *avoids looking at my bank account at all costs*
