Lately, our calendars feel permanently full—work events, dinners, last-minute plans, and impromptu nights out. At this point, it feels like we’re constantly planning outfits and timing our hairstyles for maximum bounce and longevity.

For bob-girlies, though, finding new ways to style short hair so it feels elevated—not repetitive—can be a challenge. Enter: the old money bob. Defined by polished ringlet curls, sleek sweeping bangs, and softly flicked ends, it’s an easy way to make a classic bob feel intentional, refined, and just a little bit special—no major chop required.

Slick blonde old money bob

florence pugh with slicked back blonde bob and pin curlspinterest
Kevin Winter//Getty Images

Looking expensive doesn't mean putting hours into your locks. Florence's gorgeous swept-back bob can be put together by running a bit of gel through your roots with a comb and adding a couple of loose curls to the ends with your favorite wand.

Center curl old money bob

raye with flicked up black bob and one curl in middle of foreheadpinterest
Maya Dehlin Spach//Getty Images

While we can't all have Raye's silk-like voice, we can all get a bob like hers. Pinning a single curl in the centre of your forehead is the hair-world's version of a red lip: it's a classy statement that stays put all night. Just pin it in place with some gel and hairspray, et voila!

One-sided old money bob

selena gomaz with brown bob in curls all to one sidepinterest
Gilbert Flores/GG2025//Getty Images

Middle parts have reigned supreme for far too long, so Selena's extreme side part is a refreshing take on the old money bob. The sleek top half falls perfectly into loose curls that sit just below the chin, creating an asymmetrical style that looks polished and expensive.

Flapper girl old money bob

lily collins with flapper girl bobpinterest
John Shearer//Getty Images


There's nothing that screams old-money more than a 1920s style. Lily Collins' short auburn locks have been pinned in regular waves that emulate the flapper-girl style that was so popular 100 years ago. Personally? We think it's time for its comeback.

Subtle mauve old money bob

woman with sweeping mauve bob curled underpinterest
Kayla Oaddams//Getty Images

These curls are softer than some of the other old money bobs, which advocate tight ringlets, but the thing we love most about this look? The colour. The sultry, subtle purple colour is an ideal shade for winter.

Reverse-halo old money bob

gigi hadid with flicked out blonde bob and curled fringepinterest
Stephane Cardinale - Corbis//Getty Images

While the majority of her hair is slicked down, a ring of tight curls has been flicked up to halo Gigi's jawline. A set of rollers and some applied heat from a hair dryer will help you achieve this look. Just finish with some stronghold hairspray to make sure the curls stay tucked in!

Modern old money bob

woman with blonde bob flicked out at the endspinterest
Edward Berthelot//Getty Images

It feels like all it-girls are wearing their bobs with a middle part and flicked-out ends. The popular modern style has also been dubbed the 'scandi-bob', but the well-tailored look creates a timelessness that we think defines 'old-money'.

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Amy May Ellis
SEO Executive

Amy May Ellis (she/her) is the SEO Executive for Cosmopolitan UK, Women's Health UK, Men's Health UK, and Runner's World UK. Her love for all things beauty, fashion, and wellness are evident in her work with these lifestyle and fitness brands. Providing content recommendations for everything from new gut health supplements to the latest fashion trend, Amy has a keen eye for detail and loves to spot trends before they fully flourish.
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